Interview with Amit Bhansali and Russell Mehta

How did the crises impact the implementation of your CSR Strategy?

2009 was an extremely difficult year for us. To overcome the economic crisis, we reformed the business structure of the Rosy Blue Group as a whole.

Unfortunately, it inevitably also demanded reorganisation. We regret having to take this decision to let go of many valued employees. Our aim is that the long-term structural growth drivers of our company are fully intact. Only then we can focus again on creating opportunities for the labor market.

How would you evaluate your CSR performance?

Many of the KPIs were monitored in 2009 and will be strengthened in 2010, while others are being introduced. As you know we have established a long term vision 2008-2011.

We will continue to update the progress on our CSR performance.

We need to respond to climate changes and start developing measurable programmes to cut down on emissions. In 2009 we definitely have developed awareness programmes to cut greenhouse gas (GHG) emissions and promote the sustainable use of resources, we are focusing on initiatives aimed at ensuring the efficient use and re-use of resources such as water, food, energy, paper...

At the same time, we are striving to improve the energy efficiency of our business operations.

It remains a considerable challenge to ensure that KPIs are recorded accurately, completely and consistently across our global operations. Part of the process involves developing awareness of our goals, and we have recently established new metrics in our CSR reporting in addition to our risk framework.

Amit Bhansali - Group Associate

Besides our environmental activities and programmes, we also attach the highest priority to considering human rights in the supply chains of our business activities around the world. Accordingly, Rosy Blue supports the Universal Declaration of Human Rights and our active involvement with UN Global Compact reflects our commitment. We will also continue to provide guidance and work closely with all our contractors to improve their practices so we move forward to a more sustainable supply chain.

What is your view on the role of CSR for the next 50 years of Rosy Blue?

As we review the past 50 years, we must pave the way for new programmes and activities. In order to realize this, we need to listen to the input and opinions of our various stakeholders, to know how we can better manage our business for the sustainable development of society as a whole.

Russel Mehta - Group Associate

We need to look beyond our industry and learn from other industries as well to go forward and create innovation. Avoiding duplication, sharing knowledge and practices is key to make this a successful journey.